China Licensing Expo 2026

    21–23 October 2026
    Shanghai, China

    About the Exhibition

    China Licensing Expo (CLE) is the largest and most effective licensing event in Asia, widely recognized as the most effective channel for understanding the licensing market, promoting brands and expanding the licensing business in China and Asia. For more than a decade CLE has witnessed the growth of China's licensing industry. This year CLE reached 40,000 sq m of exhibition space, with over 350 exhibitors presenting more than 1,800 brands — international brands accounting for over 80% — from world-class licensors to new properties, with 40% being first-time participants. CLE is held concurrently with China Toy Expo, China Kids Expo and China Preschool Expo.

    Practical Information

    Start
    21 October 2026
    End
    23 October 2026
    City
    Shanghai
    Venue
    Shanghai New International Expo Centre (SNIEC)

    Industries

    Business & FinanceRetail & Trade
    All China Trade Fairs 2026–2027

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    Frequently Asked Questions

    Interpreters, hotels and support for exhibition visitors in China.

    China Licensing Expo (CLE) is the largest and most effective licensing event in Asia, widely recognized as the most effective channel for understanding the licensing market, promoting brands and expanding the licensing business in China and Asia. For more than a decade CLE has witnessed the growth of China's licensing industry.

    Dates: 21–23 October 2026. City: Shanghai. Venue: Shanghai New International Expo Centre (SNIEC). Dates are set by the organizer and can be revised, so check them against the official source before booking travel.

    Sectors: Business & Finance, Retail & Trade. The organizer publishes the full list of halls and the exhibitor line-up closer to the dates.

    Most stands work in Chinese and only some teams speak English. We arrange a Chinese interpreter in Shanghai: at the stands, in supplier negotiations and on factory visits.

    Hotels near the venue sell out months ahead, so start planning well before 21–23 October 2026. Entry requires a visa: we explain the document requirements, and the Chinese consulate decides on issuance.

    Related events by sector or city: BLSE 2026 (26–28 June 2026); Gifts & Home Products Expo 2026 (26–28 June 2026); China Stationery Fair 2026 (26–28 June 2026). Several fairs can often be combined into one itinerary when the dates do not overlap.

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